WE LIKE CONNECTING WITH GREAT PEOPLE

We'd love to hear what you're
dreaming up! Drop us a line today!

e: info@brilliantink.net

p: 212-300-3418

 

Media Contact for PR inquires, including interview
requests, please contact Patty Youngclaus at
info@brilliantink.net

Best Practices

Grief: Addressing the elephant in the office

Cake, balloons, a champagne toast. These are just some of the ways we might celebrate a colleague’s birthday, engagement, or pregnancy at the office. But what do we do when a member of the team experiences loss or grief? Jointly signing a sympathy card or sending flowers might sound familiar. Because of the fear of making our grieving coworker feel uncomfortable or...

Read More
job application experience

8 Tips to Improve Your Job Application Experience

Think about how the job application and hiring process has changed in a few generations. From word-of-mouth to the local paper to online professional networks and job sites, a lot has changed in just a few decades. Today, according to Pew Research, among Americans who have looked for work in the last two years, 79% utilized online resources in their most...

Read More
Stop begging candidates

Stop begging your candidates!

  We have been doing a lot of work lately helping our clients to define their Employee Value Proposition (or EVP), and one thing that I’ve LOVED seeing is how many of our clients are embracing the fact that their company isn’t for everyone. All too often, companies are so focused on “selling” their workplace to prospective employees, that they lose...

Read More
internal communications storytelling

Back to the basics: storytelling!

Back to the basics: storytelling!   Here at Brilliant Ink, we believe deeply in the power of storytelling. We don't accept that any communications—particularly those highlighting some of the most important elements of the employee experience—has to be boring. Through our experience writing all sorts of internal communications, we’ve developed the following guiding principles to ensure your communications will inspire enthusiasm—not yawns. Know...

Read More
editing

I deleted “just” from everything I wrote. Here’s what happened.

We all have a word that manages to creep into nearly every Slack message or email. Mine is “just.” “I’m just circling back with you to see…” “I just thought about this…” “That’s just the right amount of…” I counted, and one day I wrote the word “just” 11 times. Yikes. It was time for a word detox. So, for a week,...

Read More
Internal Communications Best Practices Summer 2016

Internal Communications Best Practices – Summer 2016

  Last week, I attended ALI’s 2016 Strategic Internal Communications conference in Boston. It gave me the chance to connect with some really smart folks in our business, and gain insights into key trends and the latest internal communications best practices that shape the work we do every day.   The event chair, the incomparable Steve Schenbaum, kicked  off the event with some...

Read More