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Best Practices

Putting trust in your employees

Ever since I attended Yammer’s YamJam conference last month, I’ve been thinking about a quote I heard: “If you have a culture of trust at your organization, employees won’t be afraid to point out your mistakes. And they’ll do this before your competitors.” Being open to employee feedback not only helps you adjust course quickly but it also shows employees...

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Help for corporate editors

Developing great stories and features for your corporate intranet or newsletter is a time-consuming and often thankless task. You spend hours researching and writing articles that are read in a matter of minutes (if at all) and then displaced almost immediately by the next feature. Expectations are high and the workload is relentless, yet feedback (let alone praise) is hard...

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Five ways to wow employees with infographics

We’ve been big fans of infographics for a while now at Brilliant Ink (check out our Pinterest board on information design for proof), and we get particularly excited about their possibilities as a tool for employee engagement. If you haven’t yet thought about harnessing the power of infographics internally, here are five ideas to get you started (and a few...

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And the award goes to…

Here at Brilliant Ink, we’re in the midst of awards season. No, we’re not indulging in the Teen Choice awards or the MTV Video Music Awards (okay, maybe some of us are). For the past several months, we’ve been working with our clients to pursue a number of workplace awards, from Working Mother magazine’s “100 Best Companies,” to more specialized...

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Culture starts at the top

Don’t you hate it when everyone and their grandma piles onto a media story and dissects it to death? Yeah, me too, but in this case I really couldn’t help myself.The media is all abuzz about Marissa Mayer’s appointment as the new CEO of Yahoo!, and even more so with the news that she’s also pregnant with her first child....

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Develop sweet communications – the fat-free kind

Look up from your screen for a moment and count how many tchotchkes you have sitting on your desk. Now, count how many are collecting dust. Sure, we all like a freebie every once in a while, but communications is more than ice cream socials and thousands of pens with your company’s logo.As communicators, we are storytellers with important, and...

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Wow your intern

My friends and I have been around the internship block. Some internships are superb, but others become horror stories for the freshmen. As Brilliant Ink’s newest student intern, allow me to shed some light on what internships make us sing about our employers.We love employers who: Give us worthwhile work. Nothing builds professional confidence like completing an important project from...

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Think twice about perks

How many times have you turned green with envy when you heard about a company’s jaw-dropping perks like these: dry cleaning on-site, decked out game rooms, free haircuts and subsidized (or free!) gourmet dinners? These seemingly fabulous incentives put visions in my head of wearing perfectly pressed clothes every day and turning into an organic-eating health nut. If I could...

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Back to Basics

How many times has the following scenario happened to you?You receive an email asking a question that requires a rather detailed answer. Perhaps it’s from someone you don’t interact with on a regular basis. But it’s important that you respond, so you spend a good 15 minutes or so writing a carefully worded explanation of your answer.Ten minutes later you...

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Less is More

The picture to the left shows the many posters we’re required by federal, state and local government to display in our little office. If you’ve already fallen asleep, I can’t blame you. Have you ever seen anything more boring or less reader-friendly?We’ve posted them in the closet because, frankly, they’re an eyesore. More importantly, they’re absolutely ineffective at their apparent...

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