WE LIKE CONNECTING WITH GREAT PEOPLE

We'd love to hear what you're
dreaming up! Drop us a line today!

e: info@brilliantink.net

p: 212-300-3418

 

Media Contact for PR inquires, including interview
requests, please contact Patty Youngclaus at
info@brilliantink.net

Employee Experience

In Great Company

Last week Kate and I had the privilege of hitting the road and sitting down with a clients’ employees to find out what makes their culture special and different. We’ve done employee focus groups many times, and I usually get a feel for a culture within the first five to 10 minutes of being in the room. ...

Read More

In the wake of Sandy, a shift in corporate culture?

Here at the east coast office of Brilliant Ink (a.k.a., my apartment), life is slowly getting back to normal. My family and I were very fortunate – we live on the Upper West Side of Manhattan and were largely unaffected by Super Storm Sandy. We never lost power, and our neighborhood was spared the damage and flooding that others suffered....

Read More

Little steps, big changes

“If only I had a little more time.” If I had a dollar every time this thought went through my head, I’d be rich.Juggling motherhood and running a business doesn’t seem to leave much time for anything else, whether it’s squeezing in a run or just making the bed in the morning. And for better or for worse, I’m a...

Read More

Help for corporate editors

Developing great stories and features for your corporate intranet or newsletter is a time-consuming and often thankless task. You spend hours researching and writing articles that are read in a matter of minutes (if at all) and then displaced almost immediately by the next feature. Expectations are high and the workload is relentless, yet feedback (let alone praise) is hard...

Read More

And the award goes to…

Here at Brilliant Ink, we’re in the midst of awards season. No, we’re not indulging in the Teen Choice awards or the MTV Video Music Awards (okay, maybe some of us are). For the past several months, we’ve been working with our clients to pursue a number of workplace awards, from Working Mother magazine’s “100 Best Companies,” to more specialized...

Read More

Develop sweet communications – the fat-free kind

Look up from your screen for a moment and count how many tchotchkes you have sitting on your desk. Now, count how many are collecting dust. Sure, we all like a freebie every once in a while, but communications is more than ice cream socials and thousands of pens with your company’s logo.As communicators, we are storytellers with important, and...

Read More

Wow your intern

My friends and I have been around the internship block. Some internships are superb, but others become horror stories for the freshmen. As Brilliant Ink’s newest student intern, allow me to shed some light on what internships make us sing about our employers.We love employers who: Give us worthwhile work. Nothing builds professional confidence like completing an important project from...

Read More

Fresh Idea: Homegrown Speaker Series

Graduation season is approaching, which reminds me of a tradition at my Alma matter. School administrators don’t bring in big-name speakers for the commencement ceremony; instead, they invite graduating seniors to apply for the honor of giving the speech. The fact that there could still be snow on the ground in Maine in May could have played a part. But...

Read More

Show Me the Meaning

“Show me the money.” It’s a now infamous line, thanks to Cuba Gooding and a little movie called Jerry Maguire. And let’s be honest: Gooding’s character, Rod Tidwell, was on to something. Money is important. It enables us to pay our mortgages, provide for our children, put food on our tables and fill our lives with the activities and possessions...

Read More

Think twice about perks

How many times have you turned green with envy when you heard about a company’s jaw-dropping perks like these: dry cleaning on-site, decked out game rooms, free haircuts and subsidized (or free!) gourmet dinners? These seemingly fabulous incentives put visions in my head of wearing perfectly pressed clothes every day and turning into an organic-eating health nut. If I could...

Read More