Should all communications be 140 characters or less?
POSTED ON
February 9, 2009
Here's my two character response: NO
A few weeks ago, I came across a Wired article from last fall that announced the death of the blog, which really got under my skin. Here's a taste:
- "The time it takes to craft sharp, witty blog prose is better spent expressing yourself on Flickr, Facebook or Twitter."
- "Twitter - which limits each text-only post to 140 characters - is to 2008 what the blogosphere was to 2004."
- Build a true connection between your customers and your brand.
- Adequately describe your product or service.
- Inspire your employees.
- Convince a reporter to write a story about you or your business.